Land Rover x Good Wood Festival
Credit: On-set Director + Creative director
Client: JLR
Production: Kinography
Campaign: Goodwood Festival x Range Rover
Challenge: How do you blend contemporary luxury within the automotive sector for a heritage brand—staying true to its identity while steering clear of traditional car clichés?
Insight: Lifestyle, fashion, and automotive culture have always been interconnected. Yet today, audiences appreciate humor and authenticity; no one wants to appear overly serious or self-important on social media.
Our Approach: We created a playful, stylish, and witty film that seamlessly merges luxury automotive heritage with contemporary aesthetics and a distinctly British sense of humor
Platform: Social + Youtube
Views: 350k +